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Our Story

Hi, I’m Dalila, and if there’s one thing that’s always been present in my life, it’s music. I grew up with songs, concerts, and those emotions that only music can bring. When the pandemic hit and everything stopped, I felt sooo lost:

no concerts, no meetups with other fans, absolutely nothing.

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One day, I decided to recreate Haz’s iconic cardigan using my family’s knitting business. I did it to keep myself busy and feel a little closer to the music I was missing so much.  I posted a video of it on TikTok, not expecting much. But then... boom! The video blew up! I couldn’t believe it, so many people were asking how they could get their hands on that cardigan. That’s when I realized I might have created something special.

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There was only a problem: I had no clue how to run a business! Learning to handle customer service, pack orders, manage social media... it was all new to me. And without my fellow music-loving friends by my side, there’s no way I could’ve done it alone.

first product

ever

The Team

When things started to take off, I reached out to my friends for help. And you know what? Everyone gave it their all, because they were just as passionate as I was. Some were amazing with makeup, others with hair, photography, or knew exactly how to make the merch come alive in front of the camera. Together, we turned what started as a casual idea into something real.

And from there, we started to grow. One fandom at a time, we became a true community.

Today, Dinstinctiva isn't just a brand; it's a haven for those who, like us, love to experience music in every way possible. We're here to share that passion with all of you.

Best   team

Our Ambassadors

The Dinstinctiva fam has expanded its horizons, embracing new fandoms and reaching new corners of the world. With ambassadors everywhere, each with their own style and passion, you can connect with fans like you and experience the Dinstinctiva world in your language and culture, so you'll never miss an update from the brand.

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Each ambassador runs their own TikTok account, bringing energy and ideas to connect with fans in their language and culture. Want to meet them? Check out our international accounts and follow the fandom there too!

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